It's natural for many to assume that brochures and other forms of print media have lost their way in the digital era. But according to a survey by Statista, 79% of small…continue reading
Definition of Brochure
A brochure is a print publication for advertising that is commonly used to help highlight the benefits, products, and services of a business. This enables the advertiser to introduce a company or organization to members of the public who might be interested in what they have to offer. While many large businesses use brochures to market their brand, they can still be valuable for small companies seeking for an affordable promotional tool. Brochures are typically distributed along with newspapers and magazines, handed out personally in public areas, or placed in racks in visible locations.
Business Brochure Samples
Check out these brochures to see how you can advertise your business to the market:
Business Overview Brochure
Highlight your company’s benefits, products, and services through a business brochure.
Business Program Brochure
Talk about program activities in a detailed business brochure.
Creative Business Brochure
Share details about your business in the most creative way possible with the help of this sample.
Digital Company Brochure
Discuss your digital solution specialties for customers to grasp using a professionally made brochure.
e-Learning Corporate Brochure
Educate others on the fundamentals of e-Learning by communicating through a brochure.
Mobile Business Brochure
Create a brochure to spread awareness about your mobile business venture.
Professional Business Brochure
Use this sample to draw inspiration for a quality business brochure.
Simple Corporate Brochure
Promote your company values, vision, and mission to clients, investors, and job applicants through a simple brochure.
Small Business Brochure
Advertise your small business through a cost-effective brochure.
Technology Company Brochure
Discuss your service offers to prospects by writing them down on a brochure.
Business Investigation Consultancy Brochure
Share your knowledge and expertise to interested learners with the help of a brochure.
Business Solutions Brochure
Establish professionalism and potential by designing a brochure to showcase your capabilities.
Communications Company Brochure
Market your services by using a business brochure to answer common questions from your target audience.
Construction Business Brochure
Stand above leading competitors by using a brochure to attract clients.
Energy Company Brochure
Inform the public about your services by using a brochure to convey your message.
Fleet Business & Range Brochure
Entice automobile enthusiasts with an eye-catching business brochure.
Insurance Company Brochure
Convince clients to do business with you by creating a brochure to communicate your offers.
Kitchen Set Brochure
Increase sales for newly released items through an eye-catching brochure.
School of Business Brochure
Invite new students for the upcoming semester by piquing their interests with a brochure.
Trifold Business Brochure
Design a multipurpose brochure for your business by referring to this sample for inspiration.
The Purpose of a Brochure
Every brochure should be designed with a clear marketing goal in mind. It may act as a reference on the function of a product or its technicalities for prospects to grasp. It is also designed to support a unique selling proposition by establishing credibility and overcoming any objection that consumers might have against the offer. This should make it possible for the business to generate leads in order to boost traffic and increase sales for the success of the campaign.
However, it would be difficult for a brochure to accomplish the said objectives without the right contents. While you can easily visualize how you want your business brochure to look, you must also focus on engaging your readers with a message that is of value to them.
What Information Is Found in a Brochure?
Brochures play a significant role in the marketing aspect of a business. You can use a brochure as part of a direct marketing campaign or as a presentation medium for your sales team to use while pitching a product or service to prospects. Designing a marketing strategy with the use of brochures may come as a challenge for most advertisers, which is why it is important to know what to include in a business brochure prior to beginning your quest.