50+ Sample Employment & Job Application Form Templates

Ways to Effectively Advertise a Job Opening

Data from the United States’ Bureau of Labor Statistics revealed that the job openings in the country soared up to 7.3 million as of 2019 in spite of the economic challenges the United States is facing. With millions of career opportunities job seekers can choose from, how can you make sure that your job posting will reach its targeted audience? As an employer, you have to make sure that your job opening can attract the most competent candidates for the position. You don’t have to worry much about it, though. We will not let you go through the process blindfolded. Provided below are several ways that will help you effectively advertise your company’s job opening.

Local Newspaper: Even in this modern age, newspapers are still on the run in different corners of the world. According to the Pew Research Center, the estimated total daily newspaper circulation in the United States in both print and digital media amounted to 28.6 million for weekdays and 30.8 million for Sundays. Given that there are still people who read newspapers on a regular basis, posting your job vacancy through this medium can be more effective than you think it is. One of the advantages of advertising the job opening through a local newspaper is that it will attract more local candidates. Note that one of the factors job seekers consider when they apply for a job is the proximity of the workplace. For this reason, it would be best to start looking for candidates near your establishment.

Print Media: In a business’ competitive environment, print media have always been a company’s way to be a step ahead of its competitors. Aside from newspapers, print materials range from handy flyers to enormous posters. This type of advertising tool is not only suitable for promoting products and services to the target market. Employers can also utilize this to publicize a job opening. Print advertising is most effective if a company wants to recruit employees for manual labor, heavy industry, and service positions.

Social Networking Sites: Conventional ways paired with up-to-date methods in advertising a job opening will get the job done for the employers. That is why hiring managers or recruiters must also consider promoting the job vacancy on job boards or job posting sites. However, they should not limit themselves to one site only. The more websites they utilize, the more chances of getting the message across a wide audience.

Social Media: Many people, especially young ones, visit social media sites on a regular basis. Get to attract the most skilled and competent employee to work in your reputable company through social media. Three of the best online platforms you can make use of are LinkedIn, Facebook, and Twitter. When posting a job advertisement in social media, remember to keep it short yet include essential details such as the job title, location, and a call to action. You may also mention the benefits your company can offer to potential employees.

Referrals: Boosting your recruitment process does not only rely on enticing job postings on digital and print media. You can implement an employee recruitment program for your company in the pursuit of the greatest talent. When having this type of program, make sure that it will bring fun and excitement to everyone involved so that you won’t have a hard time convincing your current employees to participate. And what’s more convincing than great employee referral bonus incentives, right? Regardless of the recruitment referral program you implement, remember to keep it simple, realistic, and specific.

Compelling Advertisement: No matter how many promotional tools you make use of in publicizing your job opening, all your efforts will be pointless if your advertisement is not as compelling as it is. If you are deciding to inform the public about a job vacancy through printed materials, see to it that it does not only have the necessary information but also a visually pleasing design. In addition, your advertisements should speak to the audience in a direct and clear manner. At first glance, they should already know that it is a job advertisement.

Advertising a job opening sometimes entails incurring costs, especially when you want the convey the message to a wider audience. However, it would also be less possible for employers to persuade potential employees to apply for the job vacancy if they don’t put much effort into promoting the job opening. That is why it is important to weigh your options in choosing the best communication medium to make use of in relaying the message to the public. Also, you don’t have to stick with one method in doing so, though. Just make sure to choose the one that will work best for your company.

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What Information Should You Ask From the Applicants?

Saying that you have successfully advertised your job opening and there are already job seekers in your office, the question now is what crucial details should you ask from these candidates? How can you sort out the most suitable people for the positions offered? A company’s job application form will determine the fate of both the employer and the employee. When employers ask the right questions through the job application form, they get to collate factual information which will help them decide who will best fit the position. On the other hand, the answers an employee provides in the form will be one of the basis whether or not they will get the job. Listed below are the essential elements that should reflect on a job application form.

Personal Information: When you first meet a person, the first thing you probably want to know about is their identity. In the same way, the important information to ask from the applicants before anything else is their personal information. This section must be the first thing reflected in a job application form. It includes the applicant’s home address, phone number, email address, and most importantly, their names. You can also inquire about the candidate’s date of birth and social security number. On another note, some employers require applicants to provide an employment certificate if they are under the age of 18 for the protection of the company against prosecution.Position: Understandably, this section of a job application form requires applicants to specify their desired position in the company. Aside from this, an employer can also ask the candidates about their expected salary. More than just financial matters, a job applicant’s answer regarding their expected salary is more relevant than you might think it is. According to an article from Indeed, there are three main reasons why employers ask about salary expectations. First, they want to know whether or not they can provide the prospective employee with the compensation they wish for and if it coincides with their calculations. Second, it gives them an idea if the candidate knows the worth of their skillset. Lastly, it helps determine who best fits the professional level the job requires.Education: Before venturing the world of employment, we have to go through rigid training in established educational institutions and rigid facilities. Schools, universities, and colleges honed us into better individuals for us to be ready in our endeavors in the corporate world. For this reason, an applicant’s educational background matters when he or she applies for a job. In this part of a job application form, candidates should write down the schools they attended, address, degrees attained, and year graduated. Employers can also provide a subsection where the applicants can specify their accomplishments while they are still in school, activities they took part in, and honors. This helps them have a clear idea of what to expect from the potential employees, especially when they have no work experience yet.Employment History: Employers can measure a candidate’s ability to carry out the tasks handed to them with the employment history or work experience as the basis. Another crucial thing to know about the candidates is their employment history. Make sure to include in this section of the form the name of the previous employers and supervisors, address, phone number, job title and responsibilities, salary, employment period, and the reason for leaving. For them to verify your employment history, some employers request permission to contact the applicant’s previous employers.References: On the part of the candidates, professional references can help them land the job they are vying for. Some employers require applicants to list down names of people who can vouch for their work performance and character. Aside from providing names, they should also provide employers with the address, company, and contact information of each person in the reference list. While some candidates list their close friends, it is not advisable to do so since a friend’s point of view can be biased. It would be best to write down professionals who are credible enough to attest.Certification: After collecting relevant information from the candidates, employers must see to it that the details provided on the job application form are factual and accurate. That is why a job application form must include a certification or agreement. It is situated in the last part of the form where the applicant attests that the information they gave are complete and true, and failure to do so might result in termination (if hired).

How to Efficiently Create a Job Application Form

Before applicants present themselves in an interview, they still have to accomplish the job application form for the employers. This document enables the human resource department to weed out unsuitable candidates; thus, speeding up the application process. However, a job application form might fail to serve its purpose if not created well. In this section, we have outlined a step-by-step guide you can follow for you to write a job application form that looks promising.

Step 1: Incorporate Your Company’s Branding

Although a job application form is not a promotional material, incorporating your company’s branding in the document will help maintain brand consistency. Moreover, it enables applicants to immediately recognize the company and gives them an avenue to know more about it. But how can you integrate your company’s branding in such a simple (and sometimes plain) material? Make use of headings. Just like a letterhead, the heading of the job application form should include the logo of the company, name, address, contact details, and website URL. Other than that, you can also make use of the company’s signature color in a subtle way like highlighting the different sections of the form.

Step 2: Save Time and Ask Relevant Questions

Aside from asking about the basic details of the candidate such as their personal information, educational background, and employment history, you can also ask questions which will help you filter out applications more efficiently. It can be a question that is closely related to the job position the company offers. Also, avoid close-ended questions as much as possible and remember to limit your number of queries so as to keep the willingness of your potential employees in vying for the job.

Step 3: Insert Signature Blocks

As previously mentioned, the last section of an employment or job application form is the certification. And for it to take full effect, the candidate needs to affix their signatures along with their printed name. That is why you should insert signature blocks in the job application form. An applicant’s signature on the form enables employers to verify whether or not the information written are correct. Furthermore, it grants the employers the power to terminate the candidate if he or she gets hired and the employer finds out that the details are falsified and inaccurate.

Step 4: Keep it Simple Yet Professional

If you are successful in advertising your job opening, chances are you will attract a number of job seekers. It means that there will be a lot of people who will read and fill-up the form. Which is why you must review the text you input in your document and make sure that it is free from errors. Then, take a look at the job application form and assess if it looks presentable and formal enough. Lastly, make sure that it is organized and the font styles you make use of are legible. Print it out and have it accomplished by the candidates.

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