40+ Sample Price List Templates

What Is a Price List?

A price list is a document that lists all the goods and products for sale, and such items are paired with their corresponding prices. Price lists are like an abridged version of product catalogs so sellers and consumers would be aware of every item’s price. And these sheets of lists are relevant to all sorts of businesses, whether you run a grocery, furniture, car, makeup, or even a computer store.

According to a study, how customers perceive the price is as important as the price itself.

The Harvard Business Review also mentioned that a 1% upgrade to the price might boost profits to 11%.

On another note, Business Wire reported that 80% of Americans do compare product prices online.

Why Is a Price List Important?

Price lists are vital, particularly with the data they contain. For example, there might be a new iPhone model released. It is expected that the older versions of iPhones will decrease in price. So, a price list is a dependable guide for iPhone sellers on how to adjust prices smartly. The Harvard Business Review even noted that a 1% upgrade to a price could boost profits to 11%. That explains why a price list’s data are important when you conduct price changes. What is even better? You don’t need to change prices in different sheets because one list lets you update all the items’ prices and details shortly—very convenient, indeed.

Moreover, customers benefit a lot from the price list for their buying decisions. Around 80% of Americans who do online shopping even compare the prices of products. That way, customers can easily focus on investing in items they need from the list. Also, price lists give consumers all the information from which products are on sale, the new releases, how many items are available, etc. An example is how weddings are at peak every June and September. Some wedding packages might have promos on those months. Instead of having sellers discuss each promo, a price list can explain everything in detail. And it sure saves time and effort.

What Are the Elements of a Price List?

Indeed, price lists are essential. But they also differ in function and content. For example, do you already know what a general price list contains? Even if there are different factors present in every list, you can expect common denominators too. In this section, we outlined the elements you often see in a standard price list.

Title: Ensure that the price list has a title to serve its introductory statement. The name ‘Price List’ is enough, but it can be specified further. For example, you include the name of your business in the title. Thus, it will be easy for anyone who views that list to know what the whole content is about. People might question why there are plenty of random prices and names of products without adding the title.Names of Items: Price lists should have the names of items and services to offer. Otherwise, people would question what the prices enlisted are for. The key is to be descriptive yet specific. So if you are selling a beauty product, be specific if it is a concealer, lipstick, bronzer, or any other item. More so, input detailed descriptions from the product’s brand, size, and other specifications. That way, people can tell what specific item is described in the document.Categories: Besides the names of items, categories are important to make a list more organized. One example is the restaurant menu. Simply listing every food offered without categories would take a while for customers to choose their meals to order. It is better to divide products according to appetizers, soup, chicken, pork, beef, fish, drinks, desserts, and more. And how categories are arranged or labeled will depend on what suits best the items you offer.Product Codes: Many businesses include product codes into their price lists. Such codes can be referred to as the universal product code or the general barcode. And these codes are unique identifiers assigned to every product when they are ready to be sold or marketed. Ensure that correct codes are enlisted as those are necessary for tracing and tracking purposes.Prices: Of course, price lists are incomplete without the prices. Since the pricing is the main course of the document, be sure it is properly given. For example, are the prices given just the suggested retail price but not the prices you are going for? Don’t forget to adjust the prices according to taxes, wholesale rates, etc. Be sure to conduct frequent evaluations and updates on the pricing as it may change from time to time. And inaccurate rates would bring conflicts for sure.Unit of Measure: The unit of measure or U/M is crucial in price lists too. It clarifies if products are sold individually, as a set, or perhaps, in bundles. This part also clarifies the expectations of buyers. For example, a customer might think that a laundry wash or cleaning costs $1.50 only. Yet, the prices aren’t the same according to the number of clothes or laundry weight. Hence, include the unit of measure for clarification.

How to Create a Price List

You were already introduced to the price list’s definition, importance, and common elements. Now, what about the process of making the price list itself? Rest assured, creating the list isn’t that hard, especially when we identified six basic steps for you to follow. Without further ado, make your price list with the following steps:

Step 1: Determine Your Purpose

A price list isn’t one dimensional. You can use it to enlist any business’s prices like a salon, bar, or photography. More so, you could use it for making the inventory, assessing your products and prices, or any other function. Thus, it is crucial to know your purpose in making the price list first. That way, you would know how to format the whole list that suits your main purpose. And if you need guidance, we have many templates prepared for you, as seen above. Just choose which example fits your purpose and customize its content and format afterward.

Step 2: Tailor the List According to Your Audience

Are you creating the price list for yourself or maybe someone else like a customer or a seller? The next step is to clarify who your audience is. And the key is to conduct an audience analysis since it will help you learn who the targeted audience is and how to reach them effectively. Ensure that you are writing or formatting the list according to the targeted audience. Otherwise, whoever uses the price list might have a hard time understanding its content. Also, use the appropriate language that is easily understandable so that you won’t lose your audience halfway.

Step 3: Recognize the Products and Services Offered

If you can still recall the elements of a price list discussed earlier, you would know that the names of items are needed. And this leads you to identify every product or service to offer. Make a checklist to ensure all the goods and services available will be included in the price list. Just put checkmarks to all names and items already enlisted in the document until you are done. Also, be smart about the list’s format wherein the details are legible and well-designed. That is because appearances affect the entire sheet.

Step 4: Incorporate the Prices into Each Item

It is standard for every name of an item to be beside its corresponding price in a price list. Or, as much as possible, keep the prices near to which items they modify. That way, people will no longer question how much each product is. Also, observe careful assessments if the precise numbers are given to every single item enlisted there. Maybe two different items have their prices interchanged; hence, you should correct it. Another advice is to incorporate tables since rows and columns make it easier to point out which is which.

Step 5: Make Categories for Convenience

Do not ever forget to divide the details into specific categories. Bear in mind that categorizing helps for easy viewing. So if your price sheet ends up loaded with data, aim to arrange the details in an organized manner. Group the details together that are of the same element or class so it won’t be difficult to navigate certain information. The design used also affects convenience. For example, you can use colors in categorizing wherein increasing prices would have a red color while decreasing prices would be labeled in green. How that works is up to you.

Step 6: Update the List Regularly

Last but not least, keep track of the price list regularly. There might be prices to change and other things to add. So, you should update the list’s content when necessary. Hence, making a list doesn’t end the job because you still need to monitor the document if there is any price increase or any other example. Most importantly, updated prices make the price list more reliable for reference, just what every seller and customer can use.


What are other words for a price list?

The price list can be associated with a price sheet, catalog, register, book, or guide. Nonetheless, all words are similar in terms of function—an official list of items and their prices.

What is a standard price?

The standard price refers to the uniform price preset for goods and services that are already adjusted by the historical rate, replacement cost, or competitive analysis.

How do I manage a price increase?

There are many different ways to manage price increases. And you should find the best example that works well for your business. Some examples of how to do that are the following:

  • Understand your consumers
  • Conduct market analysis and research
  • Give promos
  • Monitor the trade terms
  • Redefine value

Whether you are running a business or just planning to buy items, you can do a lot with a price list. You will know the names of items, their designated prices, and more details from the updated price changes, units of measure, brand, and so much more. And with our sample price list templates, making such lists won’t be difficult anymore. These premade and professionally-designed templates bring huge convenience to ensure each value counts from the lowest to the highest amount of goods and services. Download now!