What Is a Real Estate Fact Sheet?

A real estate fact sheet can be a flyer that contains property information. The Flyer is intended to market important details about the home, such as its characteristics and pricing. Buyers may discover more about the home right away without waiting for the realtor to return their calls or referring to the sheet after a long day of open houses. Use a template or a blank document to make the flyer. Put yourself in the buyer’s shoes while writing your fact sheet to anticipate property facts you would want to know. There are also available real estate fact sheet examples that you can use as a reference when writing your own.

How Real Estate Works

Real Estate has many aspects. It has the ability to improve from a state of being unimproved to a state of being better. It is available for buy or sale. It might be held by the government, a corporation, or a private individual. However, certain elements can have a direct influence on the economy, such as constant land improvement and the individuals and institutions that enable ownership transfers. In general, real estate is beneficial not just to the buyer but to the surrounding community as well. In gaining property rights, they receive a title of ownership over the land, for improvements or natural resources that go with it.

How to Write a Real Estate Fact Sheet

A real estate Property Fact Sheet may be challenging to some who do not know how to begin making their own. You might think there is too much crucial information that you would want to include in the fact sheet and end up spending way too much time thinking that over. Take a pause and instead go over these steps that we have provided for you so you would know which section is more relevant than the rest. Provided in this article is a real estate information sheet template that you can utilize as much as you like or find suitable for your use.

Step 1: Add a Header

Your fact sheet’s title is determined by the heading. To capture your target audience’s attention right away, use a strong headline and a captivating image. Create a catchy headline. In using a headline, you are able to attract the buyer’s attention. Concentrate on the home’s best selling point. If you live in a quiet area, for example, your headline could use that as a selling point.

Step 2: Include Company Description

Begin your fact sheet with the name of your firm and a brief explanation of what it does. Add some basic information about your Real Estate Business, such as your office locations, total staff count, year of establishment, industry, and so on. Please feel free to include any other pertinent information about your product, service, or business. Include your or your real estate agent’s contact information. If you are selling the house yourself, include your name and phone number; otherwise, give your agent’s contact information. You may even tell the narrative of how your company came to be, who founded it, and why they started it.

Step 3: Describe the Property

Write a brief description of the property in a paragraph. Emphasize aspects that may entice potential purchasers. Discuss the home’s design, age, and any updated appliances or recent improvements, for example. Concentrate on the qualities that set your house apart from others on the market. Set the tone for the customer or use simple, straightforward language. Include any relevant information regarding the property, as well as asking the Price List. Divide the datasheet into sections or use bullet points to summarize information to elaborate. Find out about the house’s construction, condition, flooring, square footage, number of bedrooms and bathrooms, lot size, land, location, and basement.

Step 4: Include Photos

Include a recent photo of the home’s exterior. The best photos are those that are fully colorized. If you still have enough space, you can provide photographs of the interior setting of the home. It is important to include photos in your fact sheet because it will undeniably attract potential buyers into checking out your fact sheet. The more drawn they are into picking up the real estate fact sheet, the more you are able to persuade them into buying a property from your agency. You can include a Photo Licensing Agreement to guarantee the copyright protection regarding the property you are showcasing.

Step 5: Include Milestones

This is a crucial section of your fact sheet. Include significant achievements and milestones. Sales, expansion, and fundraising rounds are just a few examples. To make evaluating simpler, include all of the significant milestones in bullet points. You can include additional information such as key metrics, customer segments, and end the fact sheet by providing your contact information, such as a phone number, email address, and Social Media accounts, which can be used by your audience to get in touch with you.

Step 6: Print Copies

Multiple copies should be printed on high-quality paper. For a professional appearance, use a glossy finish. Place a dozen papers in a weather-proof box or tube beside your property’s “For Sale” sign. As needed, replenish the sheets. When your house is being seen, place a stack of fliers by the front door or a reception area in your company building.

Importance of a Fact Sheet

Now that you know what a fact sheet is, it’s time to learn why it is important and what part it plays in a company’s success. Read on this section of the article to know more about how a fact sheet plays in ensuring the success of your company’s product or service.

Saves time: The standard fact sheet is one page long. As a result, they assist save the reader a lot of time by delivering all critical information on a single page (without leaving out important information). Because fact sheets are designed to be visually appealing, a reader may rapidly scan through a lot of information and data. For example, if you are preparing a fact sheet for investors, they will appreciate your work in condensing all of the vital data into a single page and assisting them in saving their most valuable resource, time.Easy to read: Fact sheets, as previously said, include a lot of white space, bullet points, and bold headers. Furthermore, they are typically extremely visual in nature, with essential information displayed in easy-to-read tables, graphs, and charts.Cheap to produce: Finally, because information sheets are only one page long, they don’t consume a lot of your time. They can be used as low-cost PR materials or sales enablement tools. Since it is a physical medium or document and is often passed and given to interested buyers, your stock of fact sheets may run out. So it is essential to print numerous copies to spread the word and information to a wider audience. Since it concisely stores information, you are free to produce multiple copies that will not hurt your company’s budget.

Reasons to Work with a Real Estate Agent

When it comes to house sales, buyers and sellers are on opposite sides of the fence. What one wants to achieve is frequently diametrically opposed to what the other wants to see happen—the first generally wants to steal the property, whereas the second wants top cash. Despite this, their ultimate objective is the same. They want to make a profit. Both parties can gain considerably from retaining the services of a real estate agent, but their motivations may differ.

The Cash Flow: If you are thinking about selling your house, keep this in mind. Of course, you want to obtain the most money for their house, and you might believe that means skipping out on commissions. If your buyer is represented by an agent, you will almost certainly have to pay a commission. The commission paid to the buyer’s agent is usually incorporated into the sale, but you will still save money on the commission you would have paid your own agency. If you’re a buyer, why not hire an agent? Of course, there’s always the chance that the seller may refuse, though this will depend on whether you are shopping in a buyers’ or sellers’ market and who has the upper hand.Detail Orientation: You may feel out of your element when it comes to examining and comprehending the numerous paperwork involved in a real estate transaction, and whether you are buying or selling, you should have a comprehensive knowledge of what you’re getting into. Fortunately, your agent will be far more knowledgeable about all of this documentation than you are. If you are still considering saving money, consider that some errors or omissions in these papers can cost you as much as or even more than the commission you were attempting to avoid paying. If you are still determined not to employ an agent to handle everything, consider hiring a broker for a modest one-time cost to merely examine your contracts before signing them.Confidentiality, Privacy, and Fiduciary Duty: Whether you are a buyer or a seller, your real estate agent has your back. The fiduciary obligation that agents have to their clients is known as fiduciary responsibility. They had a legal obligation to prioritize their customers’ best interests. This responsibility imposes a very high level of secrecy. Do you really, really want to hand up your most personal financial information to a vendor who has no legal duty to keep it confidential? The same applies to giving any and all information to the seller’s agent, who has no fiduciary duty to you and solely to the seller. Your own agent would be able to determine if any information requested by the other agency is reasonable. If you are a buyer and the seller’s agent has lied to you, deceived you, or revealed sensitive information, you have options.Agents are aware of what to look for: Buyers often have a very good notion of what they want in a home, from the number of bedrooms to an attached garage and a variety of other must-have and must-not-have features. With that list firmly in the back of your mind, you will probably feel quite at ease looking at houses. However, your agent will be on the lookout for concerns that may not occur to you, such as furnace difficulties, leaks, roofing issues, and mold and bug infestations. An agent will be able to spot the warning signs of these issues and choose the best course of action. Comparative market analyses are something that agents may conduct in their sleep. An agent may provide data on a neighborhood’s demographics, crime rates, schools, and other relevant variables.Agents are exceptional negotiators: If you are not an attorney, mediator, union representative, or real estate agent, you might not be a negotiating shark. Keep in mind that your agent owes you a fiduciary duty. It is your agent’s responsibility to obtain the greatest price for your house or to make sure you receive the best bargain on the property you wish to buy. Even if it’s simply via experience, agents are taught to negotiate successfully. They are well-versed in what works and what does not. Most have their own tried-and-true methods. They also have no emotional investment in the result, which might distort their judgment. It’s just more money saved if you have an agent who keeps you from making a costly mistake.


Why create a fact sheet?

Fact Sheets on a product or service can be created for sales and marketing teams to give to clients, partners, or prospects. As an introduction to investors, a startup fact sheet might be created. Internal reporting can be done with fact sheets. Human resource fact sheets for organizations. Fact sheets may be used as both marketing and sales enablement materials. Fact sheets on public relations and media relationships may give journalists all the information they need to write about you. Fact sheets are important for all sizes of businesses and have a wide range of applications. However, you should always be clear about the objective of a fact sheet and who it is intended for before developing one. Only then will you be able to develop an educational information sheet that your readers will like.

What is the advantage of real estate investment?

Passive income, consistent cash flow, tax advantages, diversification, and leverage are all advantages of real estate investing. REITs are a type of real estate investment trust that allows you to invest in real estate without having to own, run, or financial assets. If you are really curious, you may want to tap into a real estate datasheet and see for yourself the rates of success in real estate investment.

What not to include in a fact sheet?

Since fact sheets are commonly fitted into one page, you should practice and prioritize important information. Avoid adding unnecessary information that holds no relevance for your target audience. Since a Real Estate fact sheet acts as a real estate info sheet, you have to know what information is most relevant and should be known by the public audience while not overloading them with information. Feel free to view the provided real estate fact sheet sample to compare an actual fact sheet and see the necessary information to add to the sheet.

Clients who know and have background knowledge on real estate investment will encourage them to push through with the decision. Additionally, with the real estate fact sheet, you are able to concisely store all the relevant information that your clients need to know without bombing them with too much information.