50+ Sample Executive Proposal

What Is an Executive Proposal?

When it comes to business or research writing, an executive proposal is a substantial piece that is comprised of main aims, objectives, and methodologies or strategies that are condensed into a clear and unified document. It primarily serves to introduce a specific research study, white paper, or business plan while accompanying additional documents such as a project proposal, research proposal, statement of work, or project charter, among other things. When it comes to project proposals, executive proposals are similar to novel synopses and movie short trailers in that they are concise and communicate the gist of your business or research plan to your readers. This is especially important if you are looking to increase the size of your business budget or secure funding for a project.

If you need more templates, you can find them on our website. You can use any of them whenever you want. Printable strategic plans for businesses and clubs as well as building project proposals are available. Bid proposals for security, restaurant service plans, and more are also available. Other similar templates are also available. This post will not only give you templates but will also give you important information that you need to know in order to finish your template.

Different Types of Executive Proposal?

Good bids include information that demonstrates that they meet all of the requirements of the Request for Proposal (RFP) standards, as well as any additional requirements that may be specified. Excellent bids, on the other hand, stand out from the competition because they go above and beyond simply meeting the requirements of the RFP in order to meet the goals of the sponsor. Nevertheless, what are the many forms of executive proposals that you will be required to write? The following are examples of several types of executive proposals that you might want to consider:

Proposal for an Executive Grant: Is it necessary for you to submit a grant proposal to a specific organization or funding agency in order to push a worthwhile cause among the public? In order to write an executive summary grant proposal, you must take into consideration the following fundamental principles: sustainability, community involvement, and inter-agency cooperation. Also mentioned by Dr. Joel J. Orosz are some essential principles to consider when putting together a winning grant proposal: taking a fresh approach, having both inside and outside assistance, being determined, doing your homework by asking questions and learning from other people, collaborating with others, improving human well-being by addressing the external needs of your community, investing your own money, making it comprehensive by implementing holistic solutions, planning for sustainability, and looking forward. Take note that the vast majority of funders recognize that your group is most likely not the only game in town. The failure to acknowledge other groups and your collaborative efforts with them may raise a red signal in the minds of donors, who may reject your proposal. Gathering information about the organization and its target audience, developing a grant proposal outline, developing a writing schedule, requesting letters of support from collaborators, writing an entire first draft, meeting with the design team or client for draft proofreading, writing a second draft, and finalizing the edits are all steps in the writing process for writing an executive summary grant proposal. You should also see our release management plan.Proposal for a New Degree Program Submitted by an Executive: If you are working as an instructor or professor in a school, college, or university and you want to propose a new degree program, you should be able to write an executive summary for a new degree program proposal that is well-structured and organized. Following various recommendations, the Preliminary Program Proposal (PPP) phase and the Comprehensive Program Proposal (CPP) phase are considered to be the two most essential phases in the process of proposing a new bachelor’s degree program. You should also see our project deployment plan.Proposal for a Renovation Project at the Executive Level: One of the most notable renovation projects completed during the epidemic was the reconstruction of Dongmaoku, a former warehouse complex in Shenyang, China, which was designated as a public architecture renovation project. Dongmaoku was designated as one of Shenyang’s most valuable historical structures in 2019, and it will be transformed into a real estate development project in 2020. The existing warehouses are being rethought in order to accommodate new public services as part of a larger-scale urban development. In order to efficiently utilize existing structures, architects and researchers have implanted new steel trusses into the existing wood system, thereby strengthening the pure wooden ornamental elements in their structural components. In the same way that a greenhouse garden is transformed, some warehouses are transformed into community libraries, sales offices, galleries, community centers, and other community gathering places. If you are considering a renovation project for a homeowner, a business, or the government, you will need to create an executive summary renovation project proposal that will stand out from the competition. You should also see our annual budget plan.Training Proposal Executive Summary and Conclusion: Are you considering offering professional development and corporate training to a prospective client? In order to decide whether or not to invest in a training program, business owners and project managers can use an executive summary training proposal to aid in their decision-making. When creating an executive summary training proposal, it is critical to emphasize how the investment would yield a return on the investment. As a result, identify the objectives of the training. What is it that your business hopes to accomplish by implementing a training program? Afterward, speak with a professional trainer about your abilities and expertise, as well as how you will be able to assist the business firm in achieving its objectives. Also, include any qualifications or unique experiences you may have. After then, instead of concentrating on the elements of the training, concentrate on the benefits of the organization. Connect the advantages of the training to the benefits to the company.

Steps in Writing an Executive Proposal

Project proposals that are both compelling and thought-provoking are convincing when they relate your project ideas to the values of the investors who are considering them. When you merge your beliefs with the values of your sponsor or investor, your proposal clearly demonstrates the appropriate mix of logic, emotion, and relationships between the parties. If you find yourself in this situation, we recommend that you follow the basic procedures outlined below while using one of the executive proposal templates provided in this article:

  • Step 1: Begin with a Thought-Provoking Opening Statement

    One of the most important things you can do is start your proposal off with a bang so that you can capture the attention of your potential investor, sponsor, manager, or client immediately away. You can accomplish this by conversing with them about the problem that they are attempting to examine. It is critical to be succinct and direct while yet establishing a strong case in an intriguing manner.

  • Step 2: Determine the Nature of the Problem.

    What is the problem or goal that your proposal is attempting to solve? You must reassure your client or investor that you have a thorough understanding of the entire scenario and its implications. As a result, it is critical that you have an understanding of the business requirements that are driving the project. Concentrate on the client and the requirements that they have.

  • Step 3: Describe the Solution as well as the Anticipated Outcome

    Explain the remedy and projected outcome of your proposal by providing them with a mental picture of what their company or organization will look like once their problem has been resolved. In your presentation, emphasize the benefits of the completed project, such as better sales statistics, more loyal customers, more time for additional value-adding projects, improved brand recognition, industry leadership, and simpler operations.

  • Step 4: Evidence of Your Skills, Expertise, and Qualifications Should be Shown

    Discuss briefly your qualifications and experience, as well as whether you have completed any other projects of a comparable nature. As you let your client or investor know that you and your team are capable of completing the project on time and under budget, emphasize your qualifications. Incorporate relevant figures to put your abilities to complete tasks or your talents in the spotlight, if necessary. Make an effort to be truthful and ensure that the numbers are accurate. You should also see our research action plan.

  • Step 5: Incorporate a Call to Action into the Design.

    Explain your importance in working with your customer or investor, as well as the things that they can do to be successful as a result of your collaboration. Include your contact information in your call to action in the event that an investor or sponsor has a query about your proposal. Make every effort to complete the transaction. You should also see our executive business plan.

  • Step 6: Evaluate and Revise

    Last but not least, take the time to properly analyze and modify your executive Proposal. It should be concise, no more than one or a couple of pages in length. The length of the proposal should be between 5 and 10% of the total length of the project proposal. Make use of words that your intended audience will comprehend. Expand on the main topics in the same sequence in which they occur in the rest of the document. Check to see if there are any formatting requirements that must be followed. It is far preferable to format your executive proposal in a method that is simple to skim through and understand. You should also see our executive summary report.


What constitutes an executive proposal?

When writing your executive proposal, keep in mind the following elements: problem or issue description, project overview, method and solution description, budget, purpose, significance, benefits, references, and citations.

Why are executive proposals essential?

Executive proposals are vital because they offer readers all the information they need to make an informed choice about a proposal quickly. These documents help professionals and experts to gain readers’ attention and investment in a proposal without them having to read the entire document. Most high-level executive team members or stakeholders are short on time. With an executive summary proposal, this document can help speed up the process.

What distinguishes a good executive proposal?

An executive proposal should define the aims, objectives, issues, and concerns. Clearly state key logical solutions. Be aware of several proposals. Include a significant connection to your client or investor.

When creating a great executive proposal, it is critical that you are able to explain the relationship between a gap that has been found, an improved situation, and the benefits that have resulted for the target audience. As you demonstrate intangible elements such as trust, enthusiasm, passion, ownership, and dedication, your proposal must address the emotional demands of your investor, sponsor, and/or management. Because of this, we recommend that you carefully follow the tips and methods outlined in this article in order to develop an executive proposal that is both captivating and unique in its presentation.